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Global Hospitality Business Development (Optional Co-op)


Program Code:

GBD

Campus:

Markham

Duration:

2 Semesters (8 Months)

Offered:

Fall
Winter

Next Available Start:

Winter 2016

Credential Awarded:

Ontario College Graduate Certificate




Program Description

Go Places

Discover a world of opportunity in the multi billion-dollar business of hospitality and tourism. This sector is constantly innovating and growing. As a result, there is a greater need for hospitality and tourism professionals with business management skills Seneca's Global Hospitality Business Development program will position you to be a sought-after professional in one of the most service-driven industries in the world. You'll learn key business development practices and be able to identify the opportunities and challenges of conducting business in today's technology-based markets. Whether in traditional high demand areas or emerging markets, gain the knowledge and skills to succeed in a culturally diverse global environment – allowing you to work anywhere in the world.

What You'll Learn

Throughout the program you'll learn from industry leaders and educators while utilizing state-of-the-art labs and business case studies to enhance your expertise.

The program will focus on developing your skills in the following areas with a firm grounding in hospitality and tourism management:

  • Service Leadership
  • Analytics
  • Project Management
  • Sales and Relationship Management
  • Proposal Writing
  • Interpersonal Skills
  • Marketing Techniques


Courses

Please select the curriculum from the Academic Year in which you started (or will be starting)your studies. An Academic Year begins in September and ends in August of the following year.

2015/2016 Academic Year

Semester 1

Social Media Strategies

Services Marketing

Service Leadership Strategy

Project Management Tools and Techniques

Global Business Communications, Ethics and CRS

Seminar in Decision Theory

Integrated Project/Fieldwork I

 

Semester 2

Strategic Relationship Management

Data Analytics and Finance

Global Corporate Travel Management

Global Sales Management Strategies

Global Procurement Management

Integrated Project/Fieldwork II

Co-op Professional Theory (co-op option only)

 

Co-op Work Term

Co-op Professional Practice (co-op option only)

Co-op Work-Term (co-op option only)

 

Your Career

As a program graduate, you'll be equipped with the tools and techniques to find work in a wide range of hospitality, travel and tourism related roles including: Corporate Hospitality Associate, Corporate Travel Buyer, Hospitality/ Tourism Business Development Manger, Hotel / Tourism Account Manager, Project Manager – Planning, Tourism Destination Manager, Experience Manger, Hospitality or Tourism Relationship Manager, Hospitality /Tourism /Travel Sales Coordinator, and Marketing Assistant Manager among others.

Take your newly developed skills and knowledge back home to broaden your employment prospects or you maybe able to extend the duration of your Canadian experience by obtaining a 1-3 year post-graduate work permit.

Co-operative Education Option

During your first semester you can apply for admission to the co-op option, which assists you in securing a paid work-term at the end of semester two. The co-op work term begins after completion of Semester 2. Please note you'll share in the responsibility of securing an employment opportunity, and must meet co-op entrance requirements in order to be considered.

For more information drop us an email with the program name at info@vge.co.in